In the run-up to Election Day, Facebook has released a new study comparing the cultural similarities and differences between Democrats and Republicans, based on which fan pages both groups “like” on the social network. When it comes to music, it turns out that there are very few acts who are liked equally by Democrats and Republicans, but Taylor Swift is one of them.
Facebook compiled its study by first looking at users who “liked” the campaign pages of any Democrat or Republican running for governor, U.S. Senate or the House of Representatives. Then, it cross-referenced those with what other pages those people liked on Facebook, to see which musicians were disproportionately liked by one party’s supporters versus the other.
The study revealed that some acts, such as Michael Jackson, Bob Marley, Lady Gaga, Adele and Alicia Keys are disproportionately liked by Democrats versus Republicans. Artists who are liked more by Republicans are nearly all country acts, such as Miranda Lambert, Jason Aldean, Blake Shelton, Brad Paisley and Kenny Chesney. The most polarizing acts are The Beatles — who are most liked by Democrats — and country legend George Strait — who is most liked by Republicans.
But those musical acts who bridge the gap include Taylor, Elvis Presley, Aerosmith, Bon Jovi, Journey, Nickelback, country legends Willie Nelson and Johnny Cash and classic rock giants AC/DC and Metallica.
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